Secure, On-Premise AI for Note Transcription & Summarization

Secure, On-Premise AI for Note Transcription & Summarization

Secure, On-Premise AI for Note Transcription & Summarization

Manta Memo App

Manta Memo App

Manta Memo App

Product Designer

Product Designer

Product Designer

User Research, Information Architecture, Wireframing, Prototyping, UX Writing

User Research, Information Architecture, Wireframing, Prototyping, UX Writing

User Research, Information Architecture, Wireframing, Prototyping,

UX Writing

Team

Team

Team

Product Designer
UI Designer
Software Engineers
Business Strategist

Product Designer
UI Designer
Software Engineers
Business Strategist

Duration

Duration

Duration

4 months

Feb - May 2024

4 months

Feb - May 2024

Deliverables

Deliverables

Deliverables

Onboard

Onboard

Onboard

Transcribe

Transcribe

Transcribe

Summarize

Summarize

Summarize

Configure AI

Configure AI

Configure AI

The Problem

The Problem

The Problem

Fragmented voice memos make information retrieval slow, unstructured, and cognitively demanding

Fragmented voice memos make information retrieval slow, unstructured, and cognitively demanding

Fragmented voice memos make information retrieval slow, unstructured, and cognitively demanding

Our Solution

Our Solution

Our Solution

A secure AI-enhanced note-taking app that delivers instant transcripts, structured summaries, and efficient retrieval

A secure AI-enhanced note-taking app that delivers instant transcripts, structured summaries, and efficient retrieval

A secure AI-enhanced note-taking app that delivers instant transcripts, structured summaries, and efficient retrieval

The Impact

The Impact

The Impact

4000+ users & 1% paying customers

4000+ users & 1% paying customers

4000+ users & 1% paying customers

230+ alpha users & 22 small businesses on the waitlist pre-launch

230+ alpha users & 22 small businesses on the waitlist pre-launch

230+ alpha users & 22 small businesses on the waitlist pre-launch

Admitted into Berkeley SkyDeck & Beta University accelerator programs

Admitted into Berkeley SkyDeck & Beta University accelerator programs

Admitted into Berkeley SkyDeck & Beta University accelerator programs

THE PROCESS

THE PROCESS

THE PROCESS

Our product launch journey

Our product launch journey

Our product launch journey

Starting with defining user needs and ideating the product structure, we went through an iterative design & develop process.

Starting with defining user needs and ideating the product structure, we went through an iterative design & develop process.

Starting with defining user needs and ideating the product structure, we went through an iterative design & develop process.

We built pre-launch traction by introducing a waitlist and inviting alpha users to test the product. This allowed us to validate key assumptions and optimize core features.

We built pre-launch traction by introducing a waitlist and inviting alpha users to test the product. This allowed us to validate key assumptions and optimize core features.

We built pre-launch traction by introducing a waitlist and inviting alpha users to test the product. This allowed us to validate key assumptions and optimize core features.

We launched the iOS App 1.0 on May 31, 2024.

We launched the iOS App 1.0 on May 31, 2024.

We launched the iOS App 1.0 on May 31, 2024.

DEFINE

DEFINE

DEFINE

Identifying pain points in voice memo usage

Identifying pain points in voice memo usage

Identifying pain points in voice memo usage

We conducted in-depth user interviews and a competitive analysis of both productivity and transcription tools to uncover key pain points in voice memo usage.

We conducted in-depth user interviews and a competitive analysis of both productivity and transcription tools to uncover key pain points in voice memo usage.

We conducted in-depth user interviews and a competitive analysis of both productivity and transcription tools to uncover key pain points in voice memo usage.

Users across different roles struggle with retrieving scattered information, interpreting unclear audio, and ensuring secure offline access.

Users across different roles struggle with retrieving scattered information, interpreting unclear audio, and ensuring secure offline access.

Users across different roles struggle with retrieving scattered information, interpreting unclear audio, and ensuring secure offline access.

By analyzing existing solutions, we identified gaps in usability, accuracy, and data control, shaping our approach to a more efficient, reliable, and privacy-focused transcription experience.

By analyzing existing solutions, we identified gaps in usability, accuracy, and data control, shaping our approach to a more efficient, reliable, and privacy-focused transcription experience.

By analyzing existing solutions, we identified gaps in usability, accuracy, and data control, shaping our approach to a more efficient, reliable, and privacy-focused transcription experience.

IDEATE

IDEATE

IDEATE

Spotlighting opportunities to inform decisions

Spotlighting opportunities to inform decisions

Spotlighting opportunities to inform decisions

Through user research and competitive analysis, we identified key pain points in existing transcription tools, including inefficient retrieval, lack of accuracy, and security concerns.

Through user research and competitive analysis, we identified key pain points in existing transcription tools, including inefficient retrieval, lack of accuracy, and security concerns.

Through user research and competitive analysis, we identified key pain points in existing transcription tools, including inefficient retrieval, lack of accuracy, and security concerns.

We organized internal brainstorming sessions to explore potential solutions, gathering ideas informed by research as well as scoping with technical constraints in consideration.

We organized internal brainstorming sessions to explore potential solutions, gathering ideas informed by research as well as scoping with technical constraints in consideration.

We organized internal brainstorming sessions to explore potential solutions, gathering ideas informed by research as well as scoping with technical constraints in consideration.

We ended up prioritizing 36% of the proposed features to be included in the MVP.

We ended up prioritizing 36% of the proposed features to be included in the MVP.

We ended up prioritizing 36% of the proposed features to be included in the MVP.

Brainstorm Affinity Mapping

Feature Scoping

This led to our initial version of information architecture & user flow that prioritizes seamless recording & intuitive navigation, laying the foundation for wireframing.

This led to our initial version of information architecture & user flow that prioritizes seamless recording & intuitive navigation, laying the foundation for wireframing.

This led to our initial version of information architecture & user flow that prioritizes seamless recording & intuitive navigation, laying the foundation for wireframing.

DESIGN & VALIDATE

DESIGN & VALIDATE

DESIGN & VALIDATE

Wireframing & Usability Testing

Wireframing & Usability Testing

Wireframing & Usability Testing

I created lo-fi wireframes to map out core functionalities, and refined them based on engineer feedback in weekly collaborative sessions.

I created lo-fi wireframes to map out core functionalities, and refined them based on engineer feedback in weekly collaborative sessions.

I created lo-fi wireframes to map out core functionalities, and refined them based on engineer feedback in weekly collaborative sessions.

Considering our limited technical resources and prioritization on shipping the MVP to gather early feedback, we narrowed down the scope and dropped technically complex components to avoid extensive development time, such as sidebar menu, folder categorization, and collapsibles.

Considering our limited technical resources and prioritization on shipping the MVP to gather early feedback, we narrowed down the scope and dropped technically complex components to avoid extensive development time, such as sidebar menu, folder categorization, and collapsibles.

Considering our limited technical resources and prioritization on shipping the MVP to gather early feedback, we narrowed down the scope and dropped technically complex components to avoid extensive development time, such as sidebar menu, folder categorization, and collapsibles.

We conducted 7 moderated sessions on the optimized mid-fi version to assess usability, content clarity, and interaction efficiency.

We conducted 7 moderated sessions on the optimized mid-fi version to assess usability, content clarity, and interaction efficiency.

We conducted 7 moderated sessions on the optimized mid-fi version to assess usability, content clarity, and interaction efficiency.

Insights from repeated issues guided the following iterations to remove any confounding variables & interaction friction.

Insights from repeated issues guided the following iterations to remove any confounding variables & interaction friction.

Insights from repeated issues guided the following iterations to remove any confounding variables & interaction friction.

ITERATE & DEVELOP

ITERATE & DEVELOP

ITERATE & DEVELOP

Iteratively shaping the product

Iteratively shaping the product

Iteratively shaping the product

Building on key user testing insights, we translated findings into actionable iterations in hi-fi prototypes for the first release, focusing on main user touchpoints like Onboarding, Recording, Transcript, and Settings.

Building on key user testing insights, we translated findings into actionable iterations in hi-fi prototypes for the first release, focusing on main user touchpoints like Onboarding, Recording, Transcript, and Settings.

Building on key user testing insights, we translated findings into actionable iterations in hi-fi prototypes for the first release, focusing on main user touchpoints like Onboarding, Recording, Transcript, and Settings.

Onboarding

Onboarding

Onboarding

Reshaped the onboarding flow by introducing a preference survey upfront

Reshaped the onboarding flow by introducing a preference survey upfront

Reshaped the onboarding flow by introducing a preference survey upfront

Recording

Recording

Recording

Improved recording interaction for better usability and privacy control

Improved recording interaction for better usability and privacy control

Improved recording interaction for better usability and privacy control

Transcript

Transcript

Transcript

Enhanced transcript accessibility with clearer structure and editing options

Enhanced transcript accessibility with clearer structure and editing options

Enhanced transcript accessibility with clearer structure and editing options

Settings

Settings

Settings

Refined settings pages for copy clarity and discoverability

Refined settings pages for copy clarity and discoverability

Refined settings pages for copy clarity and discoverability

VALIDATE WITH POTENTIAL INVESTORS

VALIDATE WITH POTENTIAL INVESTORS

VALIDATE WITH POTENTIAL INVESTORS

Pitching to the Berkeley Skydeck Panel

Pitching to the Berkeley Skydeck Panel

Pitching to the Berkeley Skydeck Panel

We translated our product vision into a real-world pitch and presented Manta Memos to Berkeley SkyDeck as part of their Pad-13 program.

We translated our product vision into a real-world pitch and presented Manta Memos to Berkeley SkyDeck as part of their Pad-13 program.

The pitch focused on our privacy-first, offline AI transcription solution as the MVP stage of a broader vision to build a more intelligent, context-aware productivity platform, with early traction from over 300 alpha users and potential across both US and Chinese markets.

The pitch focused on our privacy-first, offline AI transcription solution as the MVP stage of a broader vision to build a more intelligent, context-aware productivity platform, with early traction from over 300 alpha users and potential across both US and Chinese markets.

This incredible opportunity allowed us to validate not only our design and technical direction, but also our product-market fit in front of startup advisors and investors.

This incredible opportunity allowed us to validate not only our design and technical direction, but also our product-market fit in front of startup advisors and investors.

I'm just a message away! 🙌

I'm just a message away! 🙌

I'm just a message away! 🙌

© 2025 Kefan Ma

© 2025 Kefan Ma

© 2025 Kefan Ma